Email marketing should be a non-negotiable for businesses….(because it’s that good)

Imagine being able to speak directly to your customers… whenever you wanted and no matter where they are.

You can.

Yet a lot of businesses are afraid of emailing their customers.

It feels sleezy, they think they are hassling people, they don’t know what to write or what people want to read.

And you know what, when done badly, email marketing can be all of those things.

But when done well, email marketing is cost effective, builds your brand, forms business to customer relationships, it shapes the narrative of your business and it shapes consumer buying behaviour.

The truth is, I don’t like calling what I do email marketing, because it’s so much more than that.

Sending your customers personal and well written emails is a human to human connection that lands directly in your customers inboxes.

And when you have something to say that people want to hear you will reap the revenue benefits.